About Us
Our Popcorn Journey
In 1980, Efraim and Sarah Schwinder turned a joke into a dream. With a single popper on their kitchen table and a blessing from their rabbi they created Golden Fluff. Their first bags sold in local Lakewood stores and quickly won over snack lovers across the area.
From the kitchen counter
Efraim and Sarah start popping small batches in their apartment, bringing something new and delicious to the kosher market.
2nd Street, Lakewood
Production moves out of the apartment into a rented space - the first real “factory,” where the dream starts to grow.
Flavored popcorn takes off
As flavored popcorn became popular across America, Golden Fluff introduced kosher-friendly versions packed with bold flavor.
Moved to 55 Park Ave
The company moved into a larger facility, added new machines, and launched the first Golden Fluff potato sticks.
Kosher Fest debut
Golden Fluff made its first appearance at Kosher Fest, showcasing its growing line of snacks to the kosher community.
Expanded to 118 Monmouth Ave
With demand growing nationwide, Golden Fluff expanded again, producing popcorn, potato sticks, and the first kosher marshmallows.
Kosher Fest award winner
Golden Fluff won "Pop it and snack it all you want" — a moment that celebrated decades of dedication to quality and creativity.
Built our own production line
COVID paused our outsourcing, so we built our own production line and expanded
Our new state-of-the-art facility
A new 90,000 sq ft state-of-the-art facility is being built with advanced production lines and a viewing balcony for visitors.
Visit Our Factory
